Identifying the keywords customers use to search for your products and services

The keywords you use in the content of your web pages play an important role when it comes to being found online when customers search for products and services like yours. I work together with my clients to get a really good understanding of their audience. Using tools like Google Keyword Planner we look up keyword trends to identify keywords based on the search volume and ranking difficulty, optimize existing web pages and recommend ideas for publishing fresh content.

Using various tools like Google Search Console (GSC) and Google My Business queries (GMB) I dig deeper to find keywords and related search terms and create a list of content ideas that can be used later on in blog posts or other useful resources.

Do you need help with optimizing your site for the right keywords your audience is using? Get in touch with me today and let’s talk about how I can contribute to your online business growth.